The social networking site Facebook is constantly coming up with new innovations and developments to keep its millions of members engaged and continually updating their statuses.
A new “timeline” feature, which allows users to pick and choose information and photos from their profile to tell their story, is the latest effort by Facebook’s creators to keep the site fresh – and one London company has secured an exclusive deal to help avid Facebookers make the most of the changes.
The online print firm MOO.com has signed an exclusive deal with Facebook, making them the printers of choice for those who want to use the timeline feature to create their own business cards based on facts, figures and photographs from their profile.
To celebrate the deal, which will see MOO.com accessing a potential 8 million new customers, the first 200,000 users who sign up will receive a bundle of the cards free of charge. The easy-to-use interface allows customers to pick and choose which details from their timeline they want to include on the card and which they want to exclude, depending on who target audience is.
The founder of MOO.com, Richard Moross, was shocked to get a call from one of Facebook’s founders inviting them to put together a bid for the lucrative contract. Moross added that this is the next logical step in the way that the business world is developing, with many executives using social-networking sites to connect with staff and clients.
Once the new timeline feature is fully launched in January, users will notice a MOO.com button on their profile which will take them straight to special page developed by the company to help design business cards, Facebook-style. Both Moross and Facebook are confident that the option will prove a big hit, as the development of business cards in recent years has lent towards the inclusion of photographs and personal details.
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